For more than 80 years General Mills has been delighting children with prizes in cereal boxes. Remember back to your childhood where the decision of what kind of cereal you would eat all depended on what kind of toy was in the box. The worst weeks were when there were two toys you just had to have but had to pick only one box of cereal. It is a fun tradition that I enjoy tormenting my own children with.
You know you do it too!
Currently General Mills has teamed up with Mega Bloks to offer some fun toys in select cereal boxes. Each participating brand of General Mills cereals including, Honey Nut Cheerios, Reese’s Puffs, Cocoa Puffs, Lucky Charms, Golden Grahams and Cinnamon Toast Crunch, offers a free Mega Bloks car with a set of Hello Kitty and Power Rangers stickers and instructions to cut out a pattern to construct a cardboard jump from the cereal box.
Not only can they pick the theme of their car but the box then transforms into a fun ramp. Making the playtime last well past the bowl of cereal.
These have been perfect for my kids. Having one boy and a girl you can imagine the tears that would follow if I bought two boxes of cereal and both of them had a ‘girl’ toy. Or worse, only having a ‘boy’ toy.
By starting with a plain base, these cars can be decorated to suit your child. And by building a ramp out of the box, the fun has lasted all day.
As a side note, did you know that Hello Kitty is celebrating her 40th Birthday later this month? She is just a little older than I am.
Just check out the fun that Mark Frauenfelder had with his daughter and some cereal boxes.
Now for the really fun part. General Mills is offering a giveaway with a $50 Target gift card. Perfect just in time for Christmas. Use the simple form to enter.